You may have heard it before but we’re saying it again. Consistency is KEY. No matter your business, brand consistency is the number one thing that will get you repeat clients, new clients and have all of your friends telling their friends. It’s the reason that you can go to Starbucks and order a Flat […]

Branding and Your Audience Branding is a powerful tool that can help you connect with your audience. The first step in understanding how branding works is to understand who your target audience is. For example, if you’re selling pet supplies online, then your target audience will likely be pet owners who are looking for products […]

What is Branding? Branding is the process of creating an identity for your business. It’s about establishing a name, logo and other visual elements that help people recognize and remember you. A strong brand identity helps you stand out from competitors, gives customers something to connect with and makes it easier for them to refer […]